Friday, March 20, 2020

Enzyme Activity Lab essays

Enzyme Activity Lab essays In the investigation, a catalase and an enzyme whose occurrence is widespread in cells, particularly in liver cells was used. The catalase from a fresh calf liver was used. In this lab, catalase and H2O2 were combined under different substrate concentrations 6%, 4%, 2%, 1% and 0.5% with two drops of diluted detergent. Measurements of the volume of O2 released during these reactions were recorded to determine the rate of reaction. The reaction rates of the enzyme in 6%, 4%, 2%, 1% and 0.5% concentration of Hydrogen Peroxide were 1.56 mL/s, 1.54 mL/s, 1.01 mL/s, 0.56 mL/s and 0.23 mL/s respectively. When the liver was added in distilled water and detergent it did not react. It was observed in the lab that the optimum concentration for enzyme activity is when the substrate concentration is 6%. After the optimum substrate concentration is reached, the reaction rate levels off because as the substrate concentration increases the active sites get occupied with the substrate and there are not enough active sites to break down all of the Hydrogen Peroxide molecules. At this point virtually all the active sites are occupied so the active sites are saturated with Hydrogen Peroxide. Increasing the Hydrogen Peroxide Concentration after the point of saturation has been reached will not cause the rate of reaction to go up any more. When the substrate concentration is lower the reaction rate is slower. Enzymes function as biological catalysts, substances that speed up chemical reactions. Chemically, enzymes are proteins and their three-dimensional shape is important to their catalytic activity. Enzymes are highly specific in terms of the reactions they will catalyse. This means that literally hundreds of different enzymes are required to catalyse the many different reactions which take place in your body each day. The breakdown of hydrogen peroxide, H2O2, is speeded up by catalase. Catalase functions to speed the breakdown of peroxides which ...

Tuesday, March 3, 2020

Good Organization Is Good Strategy With Lindsay Scarpello From OBI Creative

Good Organization Is Good Strategy With Lindsay Scarpello From OBI Creative Does it feel like you are trying to herd cats? Managing your marketing that way is not strategic. Get organized to manage your time, help you predict how long projects will take, and plan ahead to get real results. Today, we’re talking to Lindsay Scarpello, an organizational mastermind with a background in journalism. Marketers need to think like journalists. Learn organizational and time management skills, as well as how processes and workflows are imperative for success. Some of the highlights of the show include: Lindsay’s role at OBI Creative, a research and communications advertising agency Lindsay’s employment background in journalism and marketing Build trust with customers through education and high-quality content Organizational skills needed for marketers to succeed Time Management: You can’t miss deadlines and must be willing to hustle Decipher and present data in a digestible way Find and implement tools to maximize your time; keep using what works for you Lindsay plans ahead to stay organized with her time Be aware of what’s going on by using To Do list apps, notebook, or other tools Build a foundation of organizational skills to boost results and be an investment Organization becomes a habit in your personal and professional life Spend time defining processes to be able to execute them Content Planning Process: Research, build strategy/create steps, receive feedback, and implement How to plan content ahead of time using rules of marketing Be tech savvy and have working knowledge of all Microsoft Office programs Know how your brain works and your company’s goals   Ã‚   Powered by PodcastMotor Actionable Content Marketing powered by By AMP083: Why â€Å"Good Organization Is Good Strategy† With Lindsay Scarpello From OBI Creative 00:00/00:00 1x 100 > Download file Subscribe on iTunes Leave Review Share Links: Lindsay Scarpello OBI Creative Mary Ann O’Brien Wunderlist Evernote Microsoft Office Panda Planner HubSpot Buffer Flywheel AMP on iTunes leave a review and send screenshot to podcast@.com If you liked today’s show, please subscribe on iTunes to The Actionable Content Marketing Podcast! The podcast is also available on SoundCloud, Stitcher, and Google Play. Quotes by Lindsay: â€Å"I think it all goes back to writing. I think being able to write content and create content has been paramount to brand success.† â€Å"In order to engage on social, in order to attract customers, regardless of what kind of customer you have, you have to build trust.† â€Å"You have to be planning ahead because the news doesn’t wait for anyone.†